Jeong Pyon is a hotelier with entrepreneurial spirit. He has worked with various brands including Four Seasons, Marriott International, Trump Hotels, Preferred Hotel Group, and Relais & Chateaux.

In multiple cases including Four Seasons Seoul, The Wedgewood Hotel & Spa, and Pacific Gateway Hotel, he has been able to reconstruct the hotels' revenue & distribution strategy and achieve both the highest RevPar and RevPar growth in the respective market.

Jeong is panel expert of the Digital Marketing in Hospitality and the Revenue Optimization panels.