Author
Author

Rebecca Pemberton

Client Services Specialist

Rebecca Pemberton
Insights by Rebecca Pemberton (1)

COVID-19 Recovery Series: Distribution Strategy

Hotel distribution has become increasingly complicated for hoteliers to manage and make the most of each channel that presents an opportunity to sell rooms. The growth in online travel agencies, including their high commissions and stranglehold over paid search activity on Google was a dominant feature of the hotel landscape over the last decade.
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