Based in Singapore, Tracy Dong is the lead advisor in the Asia-Pacific region for IDeaS. She previously worked for InterContinental Hotels Group and Far East Hospitality, both at the corporate and property level.

Tracy is focused on furthering revenue management education across the APAC region and has in-depth experience in data analytics, forecasting, pricing strategies and revenue management standard operating procedures development. During her time with IDeaS, Tracy has worked on various projects to help hotels build more robust, sustainable and strategic revenue management cultures.

She has also applied revenue management principles beyond traditional hotel environments into new territories such as car parks and even waterparks.