Antonio Picozzi is CEO & co-Founder of dAirect, a tech startup that helps hotels and tourism businesses be understood, recommended and chosen by AI Assistants.

A Management graduate of Università Bocconi, he worked at Accenture and Amazon before embarking on his entrepreneurial path. In 2022 he founded Takyon, a travel startup whose evolution gave rise to dAirect in 2026.

dAirect starts from one conviction: artificial intelligence is radically changing the way people search for information, compare alternatives and make decisions.

dAirect has developed a proprietary agentic system that helps companies become more visible, understandable and recommendable to AI Assistants. The system monitors how brands are represented and suggested, identifies the underlying causes and acts on the various touchpoints, on-site and off-site, that shape the answers of systems such as ChatGPT, Gemini, Perplexity and Google AI.

Today Antonio leads dAirect's growth and international expansion, with the goal of building a new technology layer between companies and artificial intelligence. The vision is to evolve toward an increasingly autonomous system, capable of reverse engineering the mechanisms that determine visibility in AI and continuously turning data and signals into concrete actions.

Antonio is panel expert of the Web3 in Hospitality panel.