Jamie McBride is Head of Marketing at BookBoost, where he helps hotels understand how a Customer Data Platform can transform the way they connect with guests. He's spent the better part of a decade immersed in hospitality technology, holding senior marketing roles at For-Sight and RMS, so he's well versed in the challenges hotels face and the solutions that actually make a difference.

Beyond hospitality, Jamie's career has taken him across animal health, business communications, and professional services, which gives him a knack for translating complex technology into messaging that resonates. Whether he's building a brand from scratch or shaping a go-to-market strategy, he brings the same enthusiasm for using marketing to drive real business growth.