An industry veteran, Paco joined Amadeus in 1993 as Market Manager for Europe in charge of consolidating Amadeus’ operations in Western Europe and expanding our business in Eastern Europe. In 1996, he transferred to the Corporate Strategy area. As Director and, subsequently, VP of Business Development and M&A, he took on responsibility for strategic growth and diversification projects (e.g. Opodo). In 2009, he was appointed Vice President, Corporate Strategy and was responsible for Amadeus’ overall strategy definition. This also included the Amadeus Group’s Mergers & Acquisitions (and post-merger integration) activities, the overall coordination of Amadeus’ second IPO in 2010 and the search and development of new business opportunities for Amadeus. In 2011, he became Senior Vice President Strategic Growth Business to support growth in key areas of the travel sector, such as Airport IT, Business Intelligence, Mobile and Digital Payments. Some of these Amadeus businesses evolved to become top players in their respective sectors. After the acquisition of TravelClick in 2018, he was appointed Senior Vice President, Hospitality to further drive Amadeus’ vision to be a global leader in this area. Today, Amadeus has 50,000 + hotel properties as its customers. Prior to joining Amadeus, Paco was a Consultant in the Strategy practice of Accenture and a Research Director at the Technical University of Aachen (Germany). Paco, a Spanish-German dual national, holds an MBA from INSEAD, Paris; a Master´s Degree in Civil Engineering and a Master´s Degree in Industrial & Business Engineering, both from the Technical University of Aachen.
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