Ivana Johnston is the co-founder and CEO of Puzzle Partner, a strategic marketing and consulting firm serving high-growth technology companies and premium luxury brands, from early-stage startups to global enterprises. She focuses on positioning, messaging, demand generation, and sales enablement.

She also leads Two13.ai, an AI transformation practice helping executive teams redesign how their organizations operate — building leaner, faster businesses that use AI as a core competitive advantage.

Her client work has supported more than $1B in funding outcomes and acquisition transactions ranging from $50M to over $90M, including 10x valuation multiples.

Her insights on technology, AI, and business strategy are featured in Forbes and Entrepreneur and other leading trade publications. She is a member of the Forbes Business Council and a recognized thought leader at the intersection of AI and commercial growth. She is also a licensed commercial pilot.