Martim Gois is the CEO and Co-founder of Valpas, making safe, sustainable, bed bug-free travel a reality. The story of how one trip gone wrong became a new industry gold standard, today top-rated hotels across 80 destinations and 50,000 beds carry the Valpas bed bug-safe certification. Martim has engaged directly with EU regulators, global tourism authorities, and industry alliances to embed pesticide transparency into international hospitality standards. An avid traveller, Martim's favourite regenerative stays include Jeu de Paume in Paris and JAM in Lisbon — both thermally regulated, pesticide-free, and just a fun and relaxed place to stay overall.