Fareed is responsible for the overall company strategy, product, and engineering. A technologist at heart, Fareed’s primary focus is to combine mobile innovation with market demands and to build the most cost effective state-of-the-art Hotel Management Software system. Before his venture with HotelKey, Fareed had a long and successful career at IBM. Over a 12-year span, he progressed from a Software Engineer to Program Director; prompting many key initiatives. He led the IBM.com e-commerce development team which generated more than $1 Billion in annual sales. Fareed also led a BPO software solutions team at IBM which supported products that resulted in an annual revenue of $1.2 Billion. Fareed graduated with a BS in Computer Science from the National University of Computer and Emerging Sciences.