Wytze Van Den Berg has been working in the BWH Hotels family for almost 20 years and oversees BWH Hotels activities in the EMEA region. Van den Berg is a member of the WorldHotels executive committee and leads the head office in WorldHotels’ hometown of Frankfurt, Germany. He is Vice President, EMEA of WorldHotels and Vice President International Operations, EMEA of BWH Hotels. 

Prior to his role with BWH Hotels, he was responsible for the Best Western Hotels & Resorts brand in Belgium and The Netherlands where he started as CEO of Best Western in The Netherlands in 2006. During his employment he also held various positions in international committees, he was the Chair of the European Function Team and member of the European Executive Committee. 

 Prior to joining Best Western, Van Den Berg held leadership positions in Marketing & Revenue Management with Accor.

Van Den Berg obtained a Bachelor’s degree in Hotel Management at the prestigious hotel school, The Hague. He resides with his wife and 3 children in the greater Amsterdam area.