Patrick Burkhardt is senior director of sales at Curacity, the demand creation platform for luxury and lifestyle hotels. Patrick brings over 20 years of sales and marketing leadership experience at brands including Wynn Las Vegas, The Resort at Paws Up, and Hotel Del Coronado, along with a background founding Luxpitality, a company built to help luxury and lifestyle hotels grow. At Curacity, Patrick leads sales strategy focused on helping hotels win visibility and direct bookings in an AI driven discovery landscape. He is a self proclaimed AI nerd, always testing how new tools and models can move the needle for hospitality brands. Outside of work, Patrick is a lifelong endurance athlete who has run ultramarathons, and he brings that same discipline and long game mindset to how he builds pipeline and partnerships.