Jason C. Sorci is Chief Executive Officer of Architectural Design Consultants, Inc. (ADCI), a nationally recognized Architecture and Interior Design firm specializing in the planning and design of hospitality, resorts, attractions, entertainment, and mixed-use developments. His work focuses on integrating market insights, operational planning, and design strategy to help owners make better investment decisions, reduce development risk, and create high-performing destinations. Jason has led the design of resorts, hotels, indoor waterparks, attractions, and mixed-use developments throughout North America.