For over 25 years I have worked where technology and hospitality meet. Today I am CEO of EasyConsulting and lead HotelNerds, with a clear mission: helping hotels sell more, and sell better, through their own website, commission-free.

With my team we design websites, booking engines and AI tools (conversational agents, optimization for ChatGPT, Gemini and Perplexity, connection to AI agents via MCP & WebMcp), backed by digital marketing, revenue management and consulting. A single partner to make every hotel more compelling, more visible and easier to book.

The HotelNerds vision can be summed up as "AI Powered, Human Driven": technology amplifies results, but it is strategy that generates them.

I teach AI & Digital Marketing at ITS Turismo Roma, because I believe the future of hospitality depends on training the people who will shape it.