I am Coordinator of the Advisory Board and the Scientific Program of BTO – Be Travel Onlife. I have worked in tourism and hospitality for more than thirty years, with experience in managing accommodation facilities, developing tourism products and networks, innovation and strategic planning. Formerly President of Assohotel Confesercenti Firenze, I am an ITS lecturer and a consultant to the Centro Studi Turistici. I work in training and institutional relations and am co-author of “Il mondo a casa mia”