Gemma Greenwood has more than 25 years’ experience as a journalist, editor and corporate communications consultant in the UK, Middle East and Asia. She is also an accomplished moderator, having organised and presented the Arabian Travel Market (ATM) conference programme since 2010, both live and online, and presented at sister show, World Travel Market London, on a regular basis.

Gemma emcees at multiple industry events: the Future Hospitality Summits in Riyadh, Dubai and Abu Dhabi for bench events; HSMAI Europe's conferences and curates; and HSMAI ME's 5th Annual Commercial Strategy Conference in Dubai; as well as conferences for hospitality industry giants such as InterContinental Hotels Group (IHG) and Wyndham Hotels & Resorts. At HSMAI Europe, she is a moderator, interviewer and podcaster. Gemma also facilitates media and crisis communications training courses.

As an editor, Gemma has personally overseen the launch of and managed several landmark business titles including Hotelier Middle East, Hotel News Middle East, Arabian Travel News, and the highly regarded RX Global publications, the Arabian Travel Market (ATM) Yearbook and World Travel Market (WTM) London Yearbook. Gemma was also caretaker editor of Motivate Publishing title, Business Traveller Middle East and not only wrote and edited the publication but played a key role in executing the highly regarded BTME awards programme, as well as presenting webinar content for key clients.

As Director of Content Incorporated, she supports major hotel, tourism, hospitality and real estate companies with a wide range of corporate communications and editorial services, from content and PR to media and crisis communications training. Her clients include Dubai Economy & Tourism (DET), Ras Al Khaimah Tourism Development Authority (RAKTDA), IHG, Accor, Rotana, The First Group, and Global Hotel Alliance, as well as travel and hospitality start-ups and major industry organisations.

Gemma is also a seasoned fitness professional with 30 years of experience teaching group exercise classes at leading gyms across the UK, Dubai and Sydney. She is a qualified LES MILLS RPM and SPRINT instructor and also teaches freestyle classes spanning HIIT, strength training, circuits, Pilates-inspired formats, and more. Gemma is passionate about helping people to feel good, mentally and physically.