Will The Real Boutique Hotel Please Stand Up? | takeoffeh.com

It doesn't take long for terms to become overused in the travel business. Take 'boutique hotel' for example. The descriptor was coined less than 30 years ago as American hoteliers like Bill Klimpton and Ian Schrager created intimate, luxurious, properties. The concept caught on, especially among the 'far too hip for the Holiday Inn crowd.' Boutique hotels represented a welcome alternative to the cookie-cutter sameness of chain hotels, which...