Booking.com Annual Partner Summit Delivers Vision for Future of Travel

As the travel industry heads into one of its most critical years, at Booking.com's annual partner summit - Click. - the digital travel platform shared its vision for how it will help shape the recovery and future of the industry as well as key business priorities for 2021 and beyond.

Bringing together thousands of accommodation, transport, technology and travel experience businesses from across the globe, Click. seeks to inspire, support and connect Booking.com partners, particularly at this pivotal time.

The event kicked off with a tone of optimism towards the industry's recovery from CEO Glenn Fogel, "Hope has arrived in the form of vaccines that will, over time, bring us back to that world in which the joy of travel is felt by all. We will get there and Booking.com will be doing everything we can to get to that day sooner, working with all of [our partners]."

Within a highly interconnected travel ecosystem, Booking.com is focused on working in true partnership by stimulating demand for providers across the entire industry, listening and responding to partners across the globe and continuing to remove friction from travel for both travelers and the people who make the travel experience possible. From an intense focus on helping deliver its partners demand to further emphasis on its payments platform and Genius loyalty program as well as making it easier for partners to share their sustainability information with customers, the virtual conference made clear that the months ahead will see Booking.com work towards a better and brighter future of travel.