Here’s why hotel chains are betting on a new era of all-inclusive resorts

Guess what? Times are changing, and all-inclusive resorts are cool again. Or, at least, some of the world’s major hotel brands including Marriott, Hyatt and Wyndham are trying to make them that way. 

Over the last couple of years, some hotel brands that have never even dabbled in the model suddenly doubled down on their efforts to grow their all-inclusive portfolios, and in some cases, launch brand new ones.

Wyndham this week introduced the “upper midscale” Wyndham Alltra, its first brand dedicated entirely to all-inclusive resorts. In partnership with Playa Hotels and Resorts, one of the key players in the all-inclusive industry, Wyndham will convert two existing resorts in Cancun and Playa Del Carmen into the first Alltra properties.

In Cancun, the Wyndham Alltra Cancun, All-Inclusive Resort will offer standard rooms and suites, including beachfront walkout suites; 10 restaurants, bars and lounges; multiple swimming pools; fitness classes, a hangout space for teens, a complimentary hydrotherapy area and tequila tastings.

At the adult-only Wyndham Alltra Playa del Carmen, 10 restaurants and bars offer unlimited food and craft cocktail options, plus hot tubs, a spa, health and wellness facilities and more.