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Email marketing

Why Email Capture Rate is Critical for EMEA Hoteliers in 2025
Opinion

Why Email Capture Rate is Critical for EMEA Hoteliers in 2025

If there’s one metric hoteliers in EMEA should be tracking in 2025, it’s their email capture rate. A hotel’s ability to master email capture is critical to its success and impacts other bottom-line metrics like net operating income (NOI).

Karen Stephens
Karen Stephens
Chief Marketing Officer, Revinate
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Revinate, Inc.
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Sales & Marketing
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Lodging Industry
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Karen Stephens
by Karen Stephens
9 April 2025Revinate, Inc.Email marketing
Why Email Capture Rate is Critical for EMEA Hoteliers in 2025
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