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Three things every hotel GM should know before taking their first steps with AI

By Henri Roelings

Expert Views (12)

Juanjo Rodriguez

Fix your data first. Compset, segmentation, rate mapping, etc. AI is only as good as the data behind it and most "AI failed" stories are really mapping stories. The bottleneck moves from analysis to decisions. When analysis takes minutes instead of days, the question becomes who decides, how fast, and which old meeting you can delete.

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