Industry Update
Press Release10 November 2004

ICANN Says “Yes” To .travel Domain | IH&RA reports

Tralliance Corporation in talks to administer Internet domain devoted to travel industry

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LONDON | ICANN, the Internet Corporation for Assigned Names and Numbers, announced that it has entered into technical and commercial negotiations with Tralliance Corporation for the proposed registry of the .travel domain name for the travel industry.

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The industry-sponsored .travel domain, designed to serve the global travel and tourism community, will launch when negotiations are completed, likely in early 2005. The .travel domain is being established to improve Internet identity, increase adoption of online technology and enhance links between suppliers and their customers, leading to greater consumer confidence and increased e-commerce activity.

“Travel spending accounts for more than 28% of all online transactions and the travel industry accounts for more than 11% of the world’s economy, so the time for a .travel domain has clearly arrived,” said Tralliance Corporation President and Chief Executive Ronald N. Andruff. “This platform will give consumers greater confidence and provide a simpler and more reliable way of doing business for travel suppliers and sellers.” Andruff added that further information about .travel domain and the authentication process will be available at www.tralliance.info when negotiations with ICANN are completed.

Tralliance Corporation will work with The Travel Partnership Corporation (TTPC), a non-profit corporation that is the proposed sponsor for .travel and will assist in developing policy for .travel as well as handle informal domain name dispute resolution. TTPC is a membership-based organization open to all travel and tourism associations. The American Society of Travel Agents (ASTA), the International Hotel & Restaurant Association (IH&RA), World Travel and Tourism Council (WTTC), the International Air Transport Association (IATA), the International Association of Convention & Visitors Bureaus (IACVB), the Tourism Business Council of South Africa (TBCSA) and the Pacific Asia Travel Association (PATA) are among its initial members.

Tralliance Corporation intends to administer the .travel registry and the .travel directory, a global online source of travel data organized according to a proprietary travel and tourism taxonomy designed to match buyers and sellers of travel, tourism or travel-related products or services. The directory will help travelers and industry players efficiently locate detailed (specific) information online about any travel or tourism offering of .travel registrants.

ICANN, established by the U.S. Department of Commerce in 1998, is responsible for centralizing technical coordination functions of the Internet. ICANN is a non-profit organization that manages and coordinates the domain name system to ensure that it continues to function effectively.

About Tralliance - Tralliance Corporation is a privately held New York corporation, organized in January 2002 to develop products and services to enhance online commerce between travelers and the travel and tourism industries.

IH&RA, the International Hotel & Restaurant Association (www.ih-ra.com), is the only global business organization representing the hospitality industry worldwide. Its members are national hotel and restaurant associations throughout the world, and international and national hotel and restaurant chains representing some 50 brands. Officially recognized by the United Nations, IH&RA monitors and lobbies all international agencies on behalf of this industry, estimated to comprise 300,000 hotels and 8 million restaurants, employ 60 million people and contribute 950 billion USD annually to the global economy.

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