Wyndham Hotel Group to Acquire Tryp Hotel Brand from Sol Meliá
Wyndham Worldwide (NYSE: WYN) today announced that its Wyndham Hotel Group business unit has agreed to acquire the Tryp® hotel brand from Sol Meliá Hotels & Resorts.
PARSIPPANY, N.J. -- Wyndham Worldwide (NYSE: WYN) today announced that its Wyndham Hotel Group business unit has agreed to acquire the Tryp® hotel brand from Sol Meliá Hotels & Resorts.
In addition, Wyndham will enter into a license agreement with the current 91 Tryp hotels located throughout Europe and South America that will continue to be owned, operated, managed or licensed by Sol Meliá. Wyndham Hotel Group and Sol Meliá will form a strategic alliance to work together to develop the Tryp brand globally and market the hotels cooperatively through their central reservations systems and loyalty programs.
The brand, expected to be renamed Tryp by Wyndham®, is a select-service, midmarket brand representing approximately 13,000 rooms and caters to business and leisure travelers in cosmopolitan cities including Madrid, Barcelona, Paris, Lisbon, Frankfurt, Buenos Aires, Sao Paulo and Montevideo.
The acquisition price is approximately $43 million (USD), subject to adjustments. The all-cash transaction is anticipated to close by the end of the second quarter, subject to satisfaction of customary closing conditions. Sol Meliá will continue to operate hotels, resorts and vacation clubs under its seven other owned brands.
"This acquisition reflects our strategy to invest in our fee-for-service businesses and supplement organic growth with complementary brands," said Stephen P. Holmes, chairman and chief executive officer of Wyndham Worldwide. "The addition of more than 90 high-performing hotels in key international cities enhances and accelerates the recent development momentum of the Wyndham Hotel Group. The transaction significantly increases our international platform, enhancing our growth opportunities, especially in Europe and Latin America."
The Tryp by Wyndham brand would join Wyndham Hotel Group and its 11 other hotel brands, which encompass nearly 7,100 hotels and 593,300 rooms in 65 countries.
"We look forward to adding the Tryp brand to our strong global portfolio and continuing our working relationship with Sol Meliá, a world-renowned company," said Wyndham Hotel Group president and chief executive officer, Eric Danziger. "Sol Meliá’s leaders built a family enterprise into a successful and innovative global hotel company, providing an outstanding collection of products and services for more than 50 years. We intend to continue expanding the Tryp brand by utilizing our global development team to tap the significant growth opportunities across Europe and the Americas."
"We selected to work with Wyndham Hotel Group because of the company’s reputation as a global brand-builder, which will benefit the future of the Tryp brand," said Gabriel Escarrer Jaume, vice chairman and chief executive officer of Sol Meliá. "We are proud to have nurtured this successful brand for the last 10 years. Now, this alliance will help Tryp become a truly global hotel brand by creating long-term synergies between our companies to boost Tryp Hotels to the next level."
Wyndham Worldwide retained Kirkland & Ellis LLP and DLA Piper LLP (US) for corporate legal services related to this transaction.
Wyndham Hotel Group encompasses nearly 7,100 hotels and 593,300 rooms in 65 countries under the hotel brands: Wyndham Hotels and Resorts®, Wingate® by Wyndham, Hawthorn Suites® by Wyndham, Ramada®, Days Inn®, Super 8®, Baymont Inn & Suites®, Microtel Inns & Suites®, Howard Johnson®, Travelodge® and Knights Inn®.
Sol Meliá was founded in 1956 in Palma de Mallorca, Spain and is one of the world’s largest resort hotel chains, as well as Spain’s leading hotel chain in both the business and leisure markets. It currently provides more than 300 hotels in 26 countries on 4 continents under the brands: Gran Meliá, Meliá, ME by Meliá, Innside by Meliá, Tryp, Sol, Paradisus and Sol Meliá Vacation Club.
As one of the world’s largest hospitality companies, Wyndham Worldwide offers individual consumers and business-to-business customers a broad suite of hospitality products and services across various accommodation alternatives and price ranges through its premier portfolio of world-renowned brands. Wyndham Hotel Group encompasses nearly 7,100 franchised hotels and approximately 593,300 hotel rooms worldwide. Wyndham Exchange & Rentals offers leisure travelers, including its 3.8 million members, access to over 65,000 vacation properties located in approximately 100 countries. Wyndham Vacation Ownership develops, markets and sells vacation ownership interests and provides consumer financing to owners through its network of over 155 vacation ownership resorts serving over 820,000 owners throughout North America, the Caribbean and the South Pacific. Wyndham Worldwide, headquartered in Parsippany, N.J., employs approximately 25,000 employees globally.
This press release contains "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, conveying management’s expectations for the future, which are based on plans, estimates and projections at the time the Company makes the statements. Forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. The forward-looking statements contained in this press release include statements related to the closing of the transaction discussed in this release and the performance of the acquired business.