Scandic tops Nordic hotel rankings
"It's a major achievement for us and it feels great to be given confirmation that all our hard work to give our guests a fantastic stay has paid off. We have focused on everything from extensive hotel renovations to express meetings and mobile check-out, something that's evidently hit the spot with our guests. The award shows that all the work our team put in every day is right and important," says Frank Fiskers, Scandic's CEO.
Major investments for Scandic In 2012–2014 Scandic is carrying out renovation work covering just over 40 of its Swedish hotels, with the focus on new design and interiors. More than SEK 1.5 billion has so far been spent on renovation, in one of the largest renovation programmes ever seen in Europe. In March Scandic's acquisition of Rica Hotels was approved by the Norwegian and Swedish competition authorities, establishing the chain as the largest hotel chain in the Nordic countries. This autumn will see Scandic also launching an exclusive partnership with Jamie's Italy.
About the survey Hotel Guest Survey is an annual survey carried out in more than 60 countries worldwide. Many internationally renowned hotels use HGS as a guideline to ensure the quality of their brand. The part of the survey that covers the Nordic countries surveyed 1,230 business travellers and 1,228 leisure travellers representing hotel guests in Denmark, Finland, Norway and Sweden. The fieldwork was carried out in August 2013. BDRC Continental'sanalysis methods are ISO certified.
About Scandic Hotels
Scandic is the largest hotel company in the Nordic region with 14,400 team members and a network of close to 230 hotels with about 44,000 hotel rooms in operation and under development. Scandic Friends is the biggest loyalty program in the Nordic hotel sector with 1.9 million members. Corporate responsibility has always been a part of Scandic"s DNA and Scandic has been named Best Hotel Brand in the Nordic countries (BDRC). Since December 2, 2015, Scandic has been listed on Nasdaq Stockholm.