TrustYou Integrates Property Reputation Summaries to KAYAK Hotel Owners Pages
the hospitality and travel industry and KAYAK, a global travel search engine, have announced that TrustYou's high level reputation overview is now available to KAYAK hotel partners. Available for free as part of their hotel listings, KAYAK's hotel partners now have access to a high-level analysis of guest feedback across all review and social media sites.
hotel booking decisions, said Robert Birge, chief marketing officer of KAYAK. "Now our hotel partners can easily analyze guest reviews and ratings in one spot - a valuable tool for understanding and improving their reputations. "
The data that is incorporated onto KAYAK's hotel owner pages is a part of TrustYou's partner solutionthat analyzes reviews and social media mentions across 250+ sites and shows hoteliers their overall scores, management response rates, competitor benchmarks, semantic review text analyses, and more. Hotels listed on KAYAK will thus have an at-a-glance view of their reputation across all sites.
"Reviews are incredibly important for travelers during the booking process, and by actively monitoringand managing their reviews and social postings a hotel can positively influence its reputation. TrustYou's monitoring solution allows intermediaries to provide hotel partners with a comprehensive summary of what is being said across the web, enabling hoteliers to listen, understand and proactively fix any complaints or criticisms," said Benjamin Jost, CEO and co-founder of TrustYou.
Senior Marketing Manager
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TrustYou, the world's largest guest feedback platform, provides hotels with insights to improve their guest experience and market to future guests. Guest feedback informs 95% of booking decisions, and TrustYou's guest feedback platform incorporates hundreds of millions of hotel reviews, surveys, social comments, and direct messages through SMS, email, Facebook Messenger and more. This information is analyzed along each step of a traveler"s journey, including booking and pre-stay queries, real-time guest request, and post-stay feedback, to generate actionable insights for 500,000 hotels. TrustYou"s platform is made up of various components, including TrustYou Meta-Reviews*, verified global review summaries displayed on travel and search sites like Google, KAYAK, and Hotels.com; TrustYou Messaging, real-time guest messaging service; TrustYou Stars, an advanced guest satisfaction survey tool; TrustYou Analytics, the world"s leading online reputation management tool and the accompanying app TrustYou Radar. PMS, CRM, IBE and other hotel software providers can make use TrustYou Connect, a partner program to integrate TrustYou"s guest feedback platform with its products to help their hotel clients to positively influence every stage of the guest journey. Find more information on TrustYou and the guest feedback platform at www.trustyou.com.
*TrustYou Meta-Reviews only contain verified reviews and do not include reviews from TripAdvisor