Unique and Alternative Stays Take Centre Stage in Booking.com's 2017 Guest Review Awards
AMSTERDAM -- Today Booking.com, the global leader in connecting travellers with the widest choice of incredible places to stay, is honouring its accommodation partners that consistently deliver great guest experiences with a 2017 Guest Review Award. Based on over 140 million reviews, this year 549,937 properties in 218 countries and territories are being given an award, with partners in several new countries being recognised, including in Cuba, Equatorial Guinea and Liberia. The top countries receiving the most awards are Italy (81,603), France (33,500), the United States (30,502), Spain (29,598), Germany (25,969), Croatia (24,395), the UK (21,655), Poland (18,391), Russia (18,300), and Greece (17,361).
This continuing consumer interest in unique accommodation experiences is echoed by recent research that Booking.com conducted with 19,000 travellers across 26 countries, where one in three (33%) said that they would prefer to stay in a holiday rental over a hotel in 2018. In addition, one in five (21%) said that they would consider listing their own home on a travel accommodation site over the coming year. With 40% of travellers also wanting to stay in an accommodation type they've never experienced before in 2018, consumer demand and interest in a diverse range of accommodation options remains strong.
"The more than 140 million reviews available on Booking.com are all real experiences shared by real customers. They not only help travellers to discover the stay that's just right for them, but they also empower accommodation providers with real-time feedback that can truly have a positive impact on their business," said Peter Verhoeven, Global Director of Partner Services at Booking.com. "With these awards, we congratulate, thank and honour a unique set of real hospitality heroes—our partners—who dedicate themselves to creating incredible guest experiences and cherished travel memories for travellers each and every day."
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With a mission to empower people to experience the world, Booking.com invests in digital technology that helps take the friction out of travel. At Booking.com, we connect travellers with the world"s largest selection of incredible places to stay, including everything from apartments, vacation homes, and family-run B&Bs to 5-star luxury resorts, tree houses and even igloos. The Booking.com website and mobile apps are available in over 40 languages, offer over 1.3 million properties, and cover more than 110,000 destinations in 225 countries and territories worldwide.
Each day, more than 1.4 million room nights are reserved on our platform. So whether travelling for business or leisure, customers can instantly book their ideal accommodation quickly and easily with Booking.com, without booking fees and backed up by our promise to price match. Via our customer experience team, customers can reach Booking.com 24/7 for assistance and support in 43 languages, any time of the day or night.