Tourism Industry Benefits Greatly From The Big Data | tourism-review.com
Tourism industry and the Big Data, at first sight, may not be two areas that seem to have much in common. But the reality is that today the former takes advantage of a lot of the technology provided from the latter, to continue growing and improving the services.
Big Data is currently the best ally to continue being number one on the international tourism industry podium, thanks to the improvement of services and the maximum adaptability to the needs of its visitors.
Social networks and new tourism portals that rely on the collaboration of users have become one of the main references when evaluating or planning a trip. For this reason, it is essential for companies dedicated to tourism to know what is going on in these platforms in order to check the pulse of both their clients, as well as potential customers.
