Industry Update
Press Release16 March 2021 Group And Shangri-La Group Deepens Strategic Partnership

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1 min Group, a leading global travel services provider, has extended its partnership with Shangri-La Group, an iconic Asian luxury hotel group, operating Shangri-La, Kerry, JEN and Traders brands, to provide diversified products and services for all travellers.


The agreement is a new milestone for both companies as they continue to work together to grow international business as well as cementing their presence in regional markets. The partnership not only deepens the current cooperation between Shangri-La Group and Group but also offers travellers a comprehensive range of products, services, member privileges and benefits. Both companies laid out plans to strengthen their cooperation to benefit mutual guests through enriched offerings and rewards, with collaboration supporting the diversified demands from inbound and outbound guests staying at one of the many Shangri-La Group properties around the world.

With over two decades of experience and presence in the travel market, Group enables and supports Shangri-La in reaching a broader customer base with enriched products and offerings. From providing accommodation reservation, transportation ticketing, package tours, corporate travel management to an array of many more services for travellers, this joint partnership adds to the choices and value for customers.

This new cooperation enables 300 million-plus Ctrip high-end members access to the Shangri-La Golden Circle Programme across Shangri-La's portfolio of over 100 hotels globally.

General Manager of Accommodation Platform Products, Group, Bruce Du said "We are extremely excited with this new partnership as we are consistently enriching accommodation inventory for our travellers and ensuring that we remain their go-to travel companion. We look forward to continue our exciting future with the Shangri-La Group."

Pippa Williamson, Senior Vice President of Sales & Distribution, Shangri-La Group said, "We are excited about growing our partnership with Group. With this increased cooperation, we have the opportunity to launch our flagship store on, strengthening engagement with our guests booking with Ctrip and making the Shangri-La experience a more rewarding and joyful one for our members and guests."

About Shangri-La Group

Shangri-La Group is one of the world's premier developers, owners and operators of hotel and investment properties which comprises office buildings, commercial real estate and serviced apartments/residences. The Group's other principal activities include hotel management services as well as property development for sale. It currently owns and/or manages over 100 hotels globally in more than 75 destinations under the Shangri-La, Kerry, JEN and Traders brands. Prominently positioned in Asia, the Group has a substantial pipeline of upcoming hotel and mixed-use development projects in Australia, Bahrain, Mainland China, Cambodia, Indonesia and Saudi Arabia. For more information, please visit

About Group Group is a leading one-stop travel service provider comprising of, Ctrip, Skyscanner, and Qunar. Across its platforms, Group enables local partners and travelers around the world to make informed and cost-effective bookings for travel products and services, through the aggregation of comprehensive travel-related information and resources, and an advanced transaction platform consisting of mobile apps, Internet websites and 24/7 customer service centers. Founded in 1999 and listed on NASDAQ in 2003, Group has become one of the best-known travel brands in the world, with the mission of 'making every trip the perfect trip'

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