Cornell Webinar: How Restaurants Can Master the Distribution Dilemma

Consumers today have a growing appetite for food delivery and off-premise dining, and the COVID-19 pandemic has sped up its adoption. Nearly half of full-service restaurant operators started delivery in 2020, while 80 percent of fine dining, family dining, and fast-casual restaurants introduced curbside pickup. Fifty-three percent of adults now say food takeout or delivery is essential to the way they live.

Consumers today have a growing appetite for food delivery and off-premise dining, and the COVID-19 pandemic has sped up its adoption. Nearly half of full-service restaurant operators started delivery in 2020, while 80 percent of fine dining, family dining, and fast-casual restaurants introduced curbside pickup. Fifty-three percent of adults now say food takeout or delivery is essential to the way they live.

With COVID-19 restrictions in place, many restaurants were forced to pay often punitive commissions to third-party delivery companies in order to survive in this new landscape; these third-party apps have reshaped the industry and are likely here to stay. The good news? Sixty-four percent of adults say they prefer to order directly from a restaurant for delivery.

In this webinar, our panel of international foodservice and venture tech entrepreneurs will address the big questions: What does the future hold for food delivery and off-premise dining? How will those changes affect how restaurants operate? Join us to discover how restaurant operators can best prepare for emerging opportunities while maintaining — or even growing — profitability and customer loyalty.

WHAT YOU'LL LEARN

  • The most up-to-date growth projections for restaurant delivery and other off-premise dining options
  • How delivery and takeout will transform the restaurant industry
  • What challenges and opportunities these changes offer restaurants
  • The ways in which restaurants can position themselves for future sustainability and success

RESOURCES

COURSES

Food & Beverage Food & Beverage

The Cornell Peter and Stephanie Nolan School of Hotel Administration is the premier school for hospitality education in the world. As an integral part of the Cornell SC Johnson College of Business, the school is leading the world in teaching and researching the business of hospitality—marketing, finance, real estate, operations, and more, all applied to the world’s largest and most exciting industry.