Source: The Bench

Riyadh, KSA - ENVI Lodges, the recently launched ecolodge brand, and Al Rasim Hotels & Resorts, have announced plans to develop a waterfront ecolodge project in the Kingdom of Saudi Arabia Red Sea coast.

The announcement took place at the Future Hospitality Summit (FHS) in Riyadh, the most important industry conference in Saudi Arabia. The agreement was signed between Eng. Aiad Mushaikh, Managing Director of Al Rasim Hotels & Resorts, and Chris Nader & Noelle Homsy, co-founders of ENVI, in the presence of Jonathan Worsley, Chairman of The Bench, the organiser of FHS.

“We are very excited to bring the ENVI Lodges brand to the booming market of Saudi Arabia,” said Eng. Aiad upon signing the agreement. “We want to invest in unique hospitality projects and develop immersive lodges that offer both domestic travellers and international tourists the opportunity to discover the natural beauty of the Kingdom. As a Saudi company, we want to contribute to the implementation of the Saudi tourism strategy through investing in high-end tourism project. ENVI’s proposition and approach to hospitality is exactly what we were looking for, and this project will become a reference for experiential lodging on the shores of the Red Sea.”

The lodge will be made of approximately 40 modular pods, prefabricated and transported to the site, where they will be installed on individual decks, hence lowering the impact on the environment, and minimizing any disturbance on the site. The project will adhere to ENVI’s thorough sustainability standards which have been vetted by Beyond Green, the sustainability alliance that ENVI is part of. The facilities of the lodge will include a restaurant, a beach club, private pools, an experience hub, a wellness sanctuary, and a kids club. The lodge is expected to open by mid 2023.

“We are entering the Saudi market with an exciting project that completely reflects the ENVI brand,” said Chris Nader, ENVI’s co-founder. “I would like to thank Eng. Aiad for giving us this amazing opportunity for an ecolodge in the Western region.” Nader adds: “ENVI Lodges is receiving a lot of interest from Saudi investors who have a strong desire to develop responsible hospitality projects, in line with Vision 2030, and we are collaborating closely with the tourism authorities, municipalities and major financing organisations for tourism, to create multiple circuits of lodges across the Kingdom.”

ENVI is currently working on 2 other lodge projects in Saudi Arabia which it will reveal soon.

About ENVI Lodges

ENVI is a luxury experiential ecolodge brand and management company born in the GCC. The company operates eco-friendly lodges that are immersed in nature and located in remote destinations. ENVI specializes in tented camps and eco-pods and follows high standards of sustainability. In fact, every lodge is designed, developed, and managed on the basis of ENVI’s seven sustainability pillars which include the protection of wildlife, the mindful use of resources, and the support for local communities. The company believes that the future of tourism relies upon the creation of meaningful nature-centric lodges that regenerate the environment and create purpose-driven experiences that are transformational for its guests.

ENVI is a member of Beyond Green, the world’s leading alliance of eco-hotels and adopts the I Prefer loyalty programme of the Preferred Hotel Group, allowing guests to earn and redeem points in 650 hotels in 80 different countries. Read more about ENVI Lodges on www.envilodges.com.

About The Bench

The Bench is a leading organiser behind some of the most influential investment event brands across Europe, Africa, the Middle East, and Latin America. The company is renowned for guiding businesses towards investments, connections and insights that shape the future of their industries. Known for crafting events with significant economic impact since 1996, The Bench's event participants include government leaders, tourism ministries, global travel and tourism associations, leading hospitality brands, hotel owners and investors, top restaurant groups, airlines and aviation authorities, destination developers, asset managers, financial groups, and consultants. These stakeholders participate to achieve their specific goals, leveraging platforms such as AHIC, now known as FHS World, FHS Saudi Arabia, AHIF, IDEEA, and AviaDev. The Bench's events serve as pivotal venues for industry leaders to exhibit their brands, establish themselves as thought leaders or innovators, and forge connections with valuable opportunities and insights.

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About FHS Saudi Arabia

Dates: 29 April – 1 May 2024

Location: Al Faisaliah Hotel, Riyadh, KSA

Sponsors:

Al Khozama Investment and Mandarin Oriental Al Faisaliah, Riyadh as Host Sponsors; Ministry of Tourism as Strategic Partner; Taiba Investments as Founding Partner; Tourism Development Fund as Enablement Partner; Baheej, Boutique Group, Hilton, Kerten Hospitality, KAFD, NEOM, Radisson Hotel Group, Red Sea Global, Rua Al Madinah Holding and Saudi Icon Company as Platinum Sponsors; Saudi Tourism Investment Company (ASFAR), Accor, Club Med, IHG Hotels & Resorts, Jabal Omar Development Company, Marriott International, Millennium Hotels and Resorts and Rotana as Emerald Sponsors; Aleph Hospitality; ARC, Al Futtaim Engineering & Technologies, Bits Arabia, CBRE, Colliers; Compass Project Consulting, Dan Company, DAR Engineering, Daniel Ost, Domus Managed Housing, ELAF, Hyatt, IHCL, Inhabitr, Insignia, JLL, JT & Partners, Kohler, Knight Frank, LEVA, Louvre Hotels Group, Minor Hotels, PwC, QUO, Rove Hotels, Shaza Hotels, Soho Hospitality, Tashyid Urban Development, The Ascott Limited, Valor Hospitality Partners, Whitewater and Wyndham Hotels & Resorts as Gold Sponsors; Conran Design Group, H World International, HVS, HMH Hospitality Management Holding, Keane, STR, TV5 Monde, Time Hotels, Voltere by egis and Wisefields as Silver Sponsors; MJS, Restroworks and TGP International as GRIF - Platinum Sponsors; Foresite Creative as GRIF-Data Partner; Abuchu and Matbakhi as Start-up Exhibitors; Nimplebot, Sparklehaze, ViaVii and Exnios Academy as UN Tourism Innovation Sponsors; Cool Inc and Livit as GRIF's Culinary & Concept Tour Partners; Melitta Professional as Coffee Sponsor, and HAMA, Sustainable Hospitality Alliance and UN Tourism as Supporters.

Anne Bleeker
In2 Consulting
+971 56 603 0886
The Bench