World Travel & Tourism Council & UNWTO Sign Historic MOU
Major global tourism bodies unite to drive Travel & Tourism
In an historic first, the world’s two leading Travel & Tourism organisations representing the global public and private sectors agreed to work together across a number of key objectives.
The Memorandum of Understanding, signed today by the World Travel & Tourism Council (WTTC) and the World Tourism Organization of the United Nations (UNWTO) at the G20 Ministerial meeting (Goa, India), focused on advancing public-private sector cooperation at the global level whilst promoting job creation, talent development and business opportunities around the world.
Together, WTTC and UNWTO will promote tourism in the global and national agendas while working to progress skills, innovation, entrepreneurship, and investment and the transition towards a more sustainable and resilient Travel & Tourism sector.
The two parties will also foster community empowerment and inclusion, and collaborate around crisis preparedness, management, and recovery, building on the lessons learned from the COVID-19 pandemic.
Julia Simpson, WTTC President & CEO said “Through the signing of an historic new MOU, WTTC and UNWTO embark on a new chapter of collaboration together, uniting our expertise to pave the way for a prosperous future for the Travel & Tourism sector.
“Together, we can create a powerful synergy that will shape the global landscape, opening doors to endless opportunities and benefiting travelers, businesses, and destinations alike."
Zurab Pololikashvili, UNWTO Secretary-General, underscored that “We are only stronger if we work together to respond to the interconnected challenges facing our sector. Strong public-private partnerships are the foundation to transform tourism and build resilience, and consolidating our partnership with WTTC will achieve exactly what we need - joining efforts to build a better future through tourism.”
The MOU was signed by WTTC President & CEO Julia Simpson and UNWTO Secretary-General Zurab Pololikashvil, alongside representatives of the public and private sectors.
About WTTC
The World Travel & Tourism Council (WTTC) represents the global Travel & Tourism private sector. Members include 200 CEOs, Chairs and Presidents of the world's leading travel & tourism companies from all geographies covering all industries. For more than 30 years, WTTC has been committed to maximising the inclusive and sustainable growth potential of the Travel & Tourism sector by partnering with governments, destinations, communities, and other stakeholders to drive economic development, create jobs, reduce poverty and foster peace, security, and understanding in our world.
About UN Tourism
The World Tourism Organization (UN Tourism), a United Nations specialised agency, is the leading international organisation with the decisive and central role in promoting the development of responsible, sustainable and universally accessible tourism. It serves as a global forum for tourism policy issues and a practical source of tourism know-how. Its membership includes 166 countries, 6 territories, 2 permanent observers and over 500 Affiliate Members from the private sector.
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