Sonesta Opens 29 Organic Properties in H2 2025

Growth Continues Across Global Portfolio, Adding Over 3,300 Keys

Sonesta International Hotels (Sonesta), the 8th largest hotel company in the US, today announced the successful opening of 29 new properties during the second half of 2025, showcasing Sonesta’s global expansion and continued growth strategy.

Newton, MA – Sonesta International Hotels (Sonesta), the 8th largest hotel company in the US, today announced the successful opening of 29 new properties during the second half of 2025, showcasing Sonesta’s global expansion and continued growth strategy.

The second half of 2025 signified sustained growth and momentum for Sonesta, opening nearly 30 organic properties worldwide. This is in addition to the 100+ hotels that were sold encumbered to new ownership groups during this same period, leading to Sonesta’s 26% Franchise NUG in 2025. Keith Pierce, Sonesta’s EVP and President of Franchise & Development
Sonesta’s growth strategy is rooted in seamless conversions, strategic market segmentation, and defined product differentiation. As a result, each of our 13 brands holds significance and valuable market share which continues to resonate with owners, not just in the United States but in our key areas of expansion internationally. Phil Hugh, Sonesta’s Chief Development Officer

Sonesta’s 29 organic openings in H2 2025 include (in order of opening):

  • Red Lion Inn & Suites Blue Springs- Blue Springs, MO
  • Americas Best Value Inn Rockford- Rockford, IL
  • Knights Inn Philadelphia- Philadelphia, PA
  • Americas Best Value Inn Hayward- Hayward, CA
  • Böden Hotel & Spa, AKEN Soul- Córdoba, Argentina
  • La Urumpta Hotel, AKEN Mind- Córdoba, Argentina
  • Americas Best Value Inn Beeville- Beeville, TX
  • Sonesta Amirat Dahabeya II (Cruise)- Egypt
  • Sonesta Hotel Miraflores- Lima, Peru
  • Bio Habitat Hotel, AKEN Soul- Quindío, Colombia
  • Red Lion Inn & Suites Lemoore- Lemoore, CA
  • Americas Best Value Inn & Suites Frost Bank Center- San Antonio, TX
  • Americas Best Value Inn Seward- Seward, NE
  • Americas Best Value Inn Richmond- Richmond, VA
  • Dry Creek Inn MOD Collection by Sonesta- Healdsburg, CA
  • Sonesta Simply Suites Avondale- Avondale, AZ
  • Americas Best Value Inn Apache Junction- Apache Junction, AZ
  • Americas Best Value Inn Hobbs- Hobbs, NM
  • Sonesta Essential Odessa- Odessa, TX
  • Americas Best Value Inn & Suites Corpus Christi- Corpus Christi, TX
  • Red Lion Inn & Suites Junction City- Junction City, KS
  • Red Lion Inn & Suites Adairsville- Adairsville, GA
  • The Midtown Hotel MOD Collection by Sonesta- Boston, MA
  • Pocono Mountain Villas MOD Collection by Sonesta- East Stroudsburg, PA
  • New Smyrna Waves MOD Collection by Sonesta- New Smyrna Beach, FL
  • Grand Seas MOD Collection by Sonesta – Daytona Beach, FL
  • Summer Bay Orlando MOD Collection by Sonesta- Orlando, FL
  • Signature Inn Merced Yosemite Parkway- Merced, CA
  • Red Lion Inn & Suites Urbana- Urbana, IL

Sonesta’s diverse portfolio of 13 distinct brands provides owners and developers with a wide range of options across the upper-upscale, lifestyle, upscale, midscale, extended-stay, and economy segments. With a focus on strategic growth, an owner-first approach, available market opportunities, and direct access to its leadership team, Sonesta stands out as an attractive partner for developers seeking flexibility and innovation in hospitality.

Guests of these new locations (excluding Knights Inn) can earn or redeem points as members of the award-winning Sonesta Travel Pass guest loyalty program.

Development Development Hotel Development Hotel Signings Conversion Hotels Market Expansion Brand Portfolio

Sonesta is one of the fastest growing hospitality companies in the U.S., celebrating an approximate 350% increase in its national portfolio. You will soon find nearly 300 Sonesta properties across seven brands operating in the U.S., Canada, Chile, Colombia, Ecuador, Egypt, Peru, and St. Maarten.

Signature Inn brings classic Americana to life. We blend the old with the new, mixing in all the modern conveniences you’d expect, with colorful retro-modern styling. Our rooms are comfortable, our staff is welcoming, and our clocks are set back to the golden age of automobile travel.

Sonesta Essential is the go-to choice for guests who value the simple joys of staying at a hotel while they experience the thrill of travel. We cut out all of the unnecessaries of ordinary hospitality experiences and put that money back into your pocket. Whether you’re briefly in town for business or your kid’s big tournament, or simply catching a good night’s sleep before the next leg of your cross-country road trip, Sonesta Essential is...

Sonesta’s creativity and attention to detail define this new brand that caters to the modern lifestyle. Inspired by the present and the future, the MOD portfolio is playful yet inviting for the contemporary traveler. MOD focuses on flexibility. With travel more accessible than ever, guests want to maintain their essential routines wherever they go. MOD exceeds this demand by augmenting hotels with curated F&B and eclectic design.

At Simply Suites, we like to keep things uncomplicated, and we know our guests do, too. That’s the idea behind our apartment-style suites that feel like home, with the added bonus of Sonesta hospitality. Get comfortable in our spacious suites with functional kitchens, plus workspaces with WiFi for those getting down to business. Enjoy a surprising array of amenities, along with friendly, attentive service so you can worry less about the...

Americas Best Value Inn takes pride in providing the best value in town for our guests. Founded on American values, we believe in simplicity, friendliness and honesty. A four-time Harris Poll Economy Hotel Brand of the Year winner based on familiarity, quality and purchase consideration, Americas Best Value Inn is also hotel owners’ choice for sensible brand standards designed to drive return guests and improve margins.

Travel doesn’t have to be a hassle. At Knights Inn, easy is the name of the game. With convenient locations, reliable essentials and a friendly staff, we give guests more of what they want and less of what they don’t need. RLH Corporation puts owners first. Join our brand family and enjoy incredible benefits, including affordable flat fees, reasonable agreements, flexible services and amenities and strong revenue contribution.

Red Lion Hotels has built a legacy on paving the way to great adventures. With friendly service and a passion sharing local expertise, our full-service hotel always delivers a memorable stay. Start your adventure with Red Lion Hotels and gain the support of a Top-10 hospitality company that puts owners first. All Red Lion Family of Hotels franchisees enjoy affordable and flat fees, reasonable agreements, flexible services and amenities, and...