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RBH Hospitality Management Bolsters Extended-Stay Portfolio with Double Staybridge Suites Signing

RBH now manages over 2,500 keys across 19 IHG UK properties, strengthening its position in the growing extended-stay segment.

RBH (former Redefine|BDL Hotels)
RBH Hospitality Management Bolsters Extended-Stay Portfolio with Double Staybridge Suites Signing

Photo by RBH (former Redefine|BDL Hotels)

Leading UK management company, RBH Hospitality Management has been appointed by ParkProperty Europe and its local asset manager, Maya Capital to operate two Staybridge Suites properties in Liverpool and Newcastle, adding a total of 260 keys to their portfolio.

The 128-bed Staybridge Suites Newcastle and 132-bed Staybridge Suites Liverpool expands RBH’s relationship with long-term partner IHG Hotels & Resorts, with RBH now managing over 2,500 keys across 19 of IHG’s UK properties.

The signings build on RBH’s presence in key northern regions, with Staybridge Suites Liverpool marking RBH’s third hotel in the city, while Staybridge Suites Newcastle marks their return to the Newcastle market.

The two properties also strengthen RBH’s position in the extended-stay market as the segment continues to see strong growth, driven by longer stay demand and desire from guests to have apartment style amenities. The new signings complement RBH’s growing portfolio of serviced apartment properties, which includes Staybridge Suites Dundee, The Edinburgh Grand, Abbey Strand Apartments and Old Town Chambers in Edinburgh, Adagio London Sutton, and Station Suites in Middlesborough.

These signings are a clear reflection of our ambition to continue growing as a business and the strength of our enterprise. This is an exciting period for RBH, and these new signings reinforce our ability to operate high-quality hotels and serviced apartment properties in key UK locations, while also strengthening our valued partnership with IHG Hotels & Resorts.

David Hart, CEO of RBH Hospitality Management

Following the acquisition of the Staybridge Suites in Liverpool and Newcastle at the end of last year, we are pleased to have secured RBH Hospitality Management as our new operator. As a highly experienced operator with proven expertise in the long‑stay segment we believe RBH will bring a breath of fresh air to unlock the full value‑creation potential of the assets. Alongside our local asset manager, Maya Capital, we are looking forward to a strong and fruitful partnership.

Jan-Hendrik Walloch, Managing Director Investment of ParkProperty Europe
Development Operations & Strategy Aparthotels Management Agreement Portfolio Expansion Staybridge Suites
RBH (former Redefine|BDL Hotels)
Hotel GroupManagement CompanyInvestment CompanyBrand Owner

London-headquartered Redefine|BDL Hotels, which has a portfolio of more than 75 hotels across the UK, will be known as RBH going forward and has a new-look brand to match the streamlined company name. The culmination of more than six months’ work, the new brand has been put in place following rigorous brand research amongst clients, suppliers, property agents and employees.

Staybridge Suites
Brand by IHG

Staybridge Suites® is an innovative, all-suite hotel brand designed to meet the needs of extended stay guests seeking a warm sense of community in a home-like environment that is perfect for business, relocation and vacations. The Staybridge Suites brand continues to grow rapidly with 245 hotels open across the Americas, Europe and the Middle East. For more information about the Staybridge Suites brand visit www.StaybridgeSuites.com.