Organization
Consultant

MMGY Global

MMGY logoMMGY Global is the largest integrated travel marketing organization in the world. With more than 35 years of experience in the travel, hospitality and entertainment industries, the award-winning agency provides expertise in all marketing channels, serving the world"s premier travel and tourism brands. MMGY Global maintains the industry's most complete database of U.S. resident travel information and, for 27 consecutive years, has published the Portrait of American Travelers®, the most comprehensive survey of the travel habits, preferences and intentions of Americans. Today, the organization represents six offices across the globe and four agency brands including MMGY, DK Shifflet, Myriad International Marketing and NJF.
Opinions

Going Mobile

By Peter Yesawich

Three out ten cell phones in use in the United States are now “smartphones” with Internet connectivity. And one of the most intriguing questions facing travel service marketers is how travelers are using these devices to plan, purchase and share information about both destinations and travel service suppliers.

News

MMGY Global Acquires Strategic Planning Firm NEXTFactor

MMGY Global announced today the acquisition of NEXTFactor Enterprises Inc., a strategic planning and consulting company focused on the travel and tourism industry. The Vancouver-based company is MMGY Global's first Canadian acquisition and represents a new service offering for the world's largest integrated marketing communications company dedicated to travel and hospitality.

MMGY Global’s Portrait Of American Travelers Survey Reveals Significant Shifts In What Is Influencing Travelers Most

MMGY Travel Intelligence, MMGY Global's research and insights company, released the findings of its 2019-2020 Portrait of American Travelers® survey - the 29th annual edition of the acclaimed study. The results paint a picture of rapidly changing priorities amongst travelers, driven by growing concerns over safety, the quick adoption of the new sharing economy and a more conscientious approach to travel.

Appointments
Author

Kerry Cannon

Managing Director for MMGY Global

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