Mirai is a hotel technology, digital marketing and consulting company specialized in direct distribution. For more than 25 years, it has helped hotels and hotel groups increase direct sales, reduce distribution costs and compete more effectively with online intermediaries. Through a combination of technology, marketing expertise and strategic consulting, Mirai supports thousands of hotels across Europe and the Americas. Today, Mirai is actively developing solutions to help hotels participate in the emerging AI ecosystem, making their content, data and capabilities accessible to AI assistants and next-generation distribution channels.

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