A Matter of Revenue

I’m Eleonora Luppi, a revenue management consultant.

I have more than 22 years of experience in hospitality, ten of them as a hotel general manager. I come from the Maranello area and have spent my career in hotels closely tied to the Ferrari world. As a general manager I worked directly on department operations, management accounting and staff management. That experience taught me to analyse each situation in full before choosing a solution, and to see revenue as part of how the whole hotel runs.

Working with owners, I learned to present data in the form they can most easily read and act on. Every project I deliver ends with a structured report built for that purpose.

Today I work with two types of clients: traditional hotels and short-term rental property managers. My work covers strategic positioning, competitive analysis, pricing and channel management, including the balance between OTAs and direct bookings. I start from the data, assess how each property is positioned against its competitors, and identify where demand is being lost.

Behind the numbers is a genuine passion for hospitality in its truest sense: attention to detail, the pursuit of excellent service, and a hotel’s ability to make a guest’s stay feel like a dream. For me, revenue management is a way to protect that value and make sure the price reflects it.

That is the core of A Matter of Revenue, my project.