Wyndham Hotel Group’s Fastest Growing Brand Enters Mexico with 400th Hotel
Conquering one record after the next, Baymont Inn & Suites - Wyndham Hotel Group's fastest-growing brand in number of rooms - today announced the opening of its 400th property and first hotel in Mexico, Baymont Inn & Suites Lázaro Cárdenas. The 118-room hotel, owned by Mexican firm Desarrollo Hotelero LC, is located in one of Mexico's most prominent port cities. It joins more than 50 new Baymont Inn & Suites hotels opened in just over a year. Since being acquired by Wyndham Hotel Group in 2006, the brand has nearly quadrupled in system size and spread its portfolio, which was once concentrated to just several Midwestern states, across the U.S. and into Canada. Developers are taking notice of the Midwestern brand's success: over the last year, interest in development surged thanks to record growth and an updated, turn-key prototype design that offers cost efficiencies for owners and showcases the neighborly hospitality at the heart of Baymont Inn & Suites. The brand's momentum shows no signs of slowing down; there are nearly 30 hotels already in the pipeline for 2016. "Mexico is the perfect market for Baymont's international expansion – it's a powerful world economy with robust domestic travel demand and consistently ranks as one of the most popular destinations for U.S. outbound travel," said Greg Giordano, vice president of operations for Baymont Inn & Suites. "This opening is a major first step to accelerated growth in new markets where Baymont can delight guests through neighborly hospitality, which is meaningful to travelers in neighborhoods all over the globe."