Taormina Market Pulse 2026 - From the Grand Tour Heritage to a Global Luxury Destination
The report shows Taormina's hotel ADR exceeded €1,200 in 2025, up 80% since 2018, driven by luxury positioning and White Lotus exposure.
The report shows Taormina's hotel ADR exceeded €1,200 in 2025, up 80% since 2018, driven by luxury positioning and White Lotus exposure.