The World's Top Hotel Brands Are Quietly Building a $40,000 Cruise Category
GTC 2026 booking data shows hotel brand voyages averaging $40,000 now represent 5% of cruise bookings, driven by land-based brand loyalists cruising for the first time.
GTC 2026 booking data shows hotel brand voyages averaging $40,000 now represent 5% of cruise bookings, driven by land-based brand loyalists cruising for the first time.