U.S. hotel performance for February 2026
RevPAR increased 4.3% nationally, with San Francisco leading gains due to Super Bowl LX while New Orleans declined after hosting the previous year.
RevPAR increased 4.3% nationally, with San Francisco leading gains due to Super Bowl LX while New Orleans declined after hosting the previous year.
RevPAR fell 6.3% to $118.26 in 2025, with luxury segments outperforming while economy hotels missed budget by 12.8%.
The South Carolina-based company operates hotels across the Southeast and Midwest, with recent openings including Element Charleston Airport and Hotel Avail in Arkansas.
The U.S. hotel industry reported negative year-over-year comparisons, according to CoStar’s latest data through 10 January. CoStar is a leading global provider of online real estate marketplaces, information and analytics in the property markets.
CoStar data shows U.S. hotels faced occupancy decline of 1.6% while ADR rose modestly 0.4%, with New Orleans hit hardest by RevPAR drop of 29.9%.