The Digital Transformation Happy Hour: How to increase hotel bookings with Instagram

Are you missing out on bookings by not making the most of your Instagram presence? To launch Season 2 of Digital Transformation Happy Hour, we’ve invited Mercedes Blanco, VP of Sales for the Americas at BVC Social, to give us some expert tips on how to turn Instagram traffic into hotel revenue.

Les Roches is a Swiss institution focused on creating the innovative and entrepreneurial minds of tomorrow. Founded in 1954, Les Roches offers both undergraduate and graduate degrees in Hospitality and Tourism Management following the Swiss model of education. With campuses across Switzerland and Spain; a student body of more than 100 different nationalities, the institution provides students with a unique culturally diverse experience.