Video

ITB Rewind: How AI Agents Are Reshaping Revenue Management at Brainy RMS

Bruno Strati, CEO and co-founder of Brainy RMS, believes the era of traditional revenue management is over. Historically, revenue management systems have relied heavily on past data to predict future demand, but in the post-COVID world, historical trends alone are no longer sufficient. Brainy RMS takes a more innovative approach, combining real-time market data, external events, and brand reputation analysis to deliver more precise and forward-looking revenue strategies.

One of the most exciting developments is Eddie, Brainy RMS's AI-powered revenue assistant. Eddie functions as an AI agent, allowing hoteliers to query data, receive real-time insights, and even adjust pricing with voice commands. This shift toward automated, voice-controlled revenue management represents a significant leap forward for the industry. As an ITB Innovator, Brainy RMS is pioneering a new generation of AI-driven decision-making, where real-time market insights drive smarter, more adaptive pricing strategies.

Brainy RMS
Supplier

Brainy RMS is a programmable revenue management platform that gives your company complete control over how, when and what you deploy. Find the documentation, sample code, and developer tools needed to tailor the revenue management platform to your unique needs.