Hard Rock Hotel Daytona Beach

Hard Rock Hotel Daytona Beach opening Late 2017

Hard Rock International announces plans to open its fourth property in Florida, bringing the brand"s iconic vibe to Daytona Beach in late 2017. The 200-key property will bring unparalleled music offerings and amenities to one of Florida"s most well known vacation destinations. The beachfront property is in collaboration with Summit Hospitality Management Group and managed by Hard Rock International. True to the Hard Rock brand, the property will feature brand exclusive offerings including a Body Rock® workout facility, and a Rock Spa® complete with the music-infused Rhythm & Motion spa menu, six treatment rooms, a manicure/pedicure station and poolside cabanas with spa services. In the lobby, the world famous Rock Shop® will feature Hard Rock"s iconic merchandise. Keeping families in mind, young rockers can hang out in the brand"s signature hotspot, the Hard Rock Roxity Kids Club. Additionally, the property will boast The Sound of Your Stay® music amenity program, allowing guests to unleash their inner rock star – whether setting the mood with complimentary vinyl player and records or nailing power chords on a Fender guitar during an in-room jam session.