Marriott International's next-gen traveling brand, Moxy Hotels, is opening a new hotel in Tromsø, the go-to city in Norway to experience the northern lights. The new hotel and its 200 rooms are expected to open late 2021. This project will be the third Moxy hotel to open in Norway and the northernmost Marriott property. Marriott already has one hotel established in Norway, Moxy Oslo X, and another one is being developed in Bergen. The latter will also be operated by Core Hospitality. Daimyo, the hotel owner and developer, has chosen to develop Moxy Hotels in cooperation with Core Hospitality, the Danish hotel management company that also operates Moxy in Copenhagen and with plans to develop another in Bergen, Norway. A new, international brand will improve the quality of the hotel market in Tromsø and secure the right profile for the property.