Development Pipeline Scheduled for 2030

Rosewood Residences Bangkok

Rosewood Hotel Group and SC Asset Announce Rosewood Residences Bangkok

SC Asset Corporation and Rosewood Hotel Group have announced Rosewood Residences Bangkok, a rare residential offering in the Thai capital. Developed by SC Asset in strategic partnership with Tokyo Tatemono Thailand, a Thai Subsidiary of Tokyo Tatemono Co., Ltd., one of Japan’s leading real estate developers, the project brings together complementary expertise across the Thai and Japanese ultra-luxury property markets, alongside Rosewood’s globally recognized approach to residential hospitality.

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Unnamed 2026 10 28 T103000.872

Photo by Rosewood Hotel Group

The development embodies a shared vision to create a defining residential landmark in Bangkok, a best-in-class heirloom property designed for the evolving aspirations of globally minded UHNWIs seeking privacy, permanence and exceptional quality of living in one of Asia's most vibrant capital cities.

The announcement comes as Bangkok continues to strengthen its position as one of Asia's foremost destinations for global investment, entrepreneurship and luxury living. As international wealth increasingly seeks turnkey, experience-led residential assets in gateway cities, branded residences in the country have emerged as one of the fastest-growing sectors of the luxury real estate market, valued at 205.3 billion baht, or US$6.4 billion (Source: C9 Hotelworks’ Asia Branded Residences Market Review 2026).

This collaboration brings together three complementary areas of expertise, SC Asset’s deep understanding of Bangkok’s ultra-luxury residential landscape; Tokyo Tatemono Group’s longstanding expertise and commitment to quality and craftsmanship; and Rosewood’s globally recognized approach to residential hospitality, grounded in a philosophy of place, connection and belonging.

For Rosewood, the project represents a milestone for its residential portfolio.

Situated overlooking Lumphini Park, one of the city’s most significant green spaces, the residential property will occupy one of Bangkok's most coveted addresses on Rama 4 Road.

The development will comprise a limited collection of 85 private residences across 37 floors, designed to offer an exceptional level of privacy, exclusivity, and discretion, supported by Rosewood's renowned service and a dedicated residential team. Homeownership introduces residents to Rosewood’s global residential community, with access to personalized service and curated experiences across the brand’s worldwide collection of hotels and resorts.

For SC Asset, the partnership reflects its long-term commitment to shaping the future of luxury residential development in Thailand by creating projects that combine enduring value with exceptional quality and international relevance.

For more information, please visit here.   

Hotel Website
Asia Pacific Thailand Bangkok

Rosewood Hotel Group, privately owned by Chow Tai Fook Enterprises, is one of the world’s leading global lifestyle and hospitality management groups. It encompasses four brands: ultra-luxury Rosewood; upper-upscale New World Hotels & Resorts; Asaya, an integrated well-being concept; and Carlyle & Co., a modern and progressive private members club.