Soner Yesilelma has been appointed as Director of Sales & Marketing at Rixos Bab Al Bahr

Yesilelma joins the resort with over 20 years of experience in the hospitality industry, with stints in Turkey, Kazakhstan, Germany, and Egypt. Prior to this, he worked with Rixos Hotels Egypt for six years in the capacity of regional director of sales & marketing. His career has given him experience in revenue strategy, branding and luxury hospitality across global markets.