Dean Sullivan has been named VP of Marketing & Public Relations at Playa Hotels & Resorts
Playa Hotels & Resorts N.V. (NASDAQ: PLYA, "Playa" or "the company"), the owner, operator and developer of all-inclusive resorts in Mexico and the Caribbean has named Dean Sullivan, Vice President of Marketing & Public Relations.
Sullivan will report to Kevin Froemming, Executive Vice President and Chief Commercial Officer of Playa Hotels & Resorts and will be based out of the company's Ft. Lauderdale office. In his new role, Sullivan will lead all marketing initiatives that support the strategic and creative direction of Playa's portfolio of all-inclusive resorts that include Hilton, Hyatt Zilara, Hyatt Ziva, Panama Jack Resorts and Sanctuary.
Sullivan brings a wealth of experience to Playa. His previous leadership roles include Chief Marketing Officer for Couples Resorts and Vice President of Sales & Digital Marketing for Kerzner International, the owner and operator of One&Only and Atlantis Resorts. Separately, he served on the Board of Directors for the Issa Trust Foundation from 2014-2019.