Gary Mills has been appointed as Regional Vice President Franchise Sales Development at Choice Hotels International, Inc.

Gary Mills joins Choice Hotels as regional vice president of franchise sales development for the Cambria Hotels brand. In this role, Mills will lead the growth of the brand's footprint in Texas and the mid-central region, sourcing new projects and securing new franchise agreements. With more than 40 years in the hotel industry, Mills joined Choice after serving as vice president of real estate at NewcrestImage, LLC, where he helped double the size of the company. Throughout his career, he also worked at Hilton Hotels Corporation, assisting with the launch of the Hilton Garden Inn brand as well as Dream Hotel Group and the Doubletree Hotels Corporation.