Ronald Balle has been named Vice President of Sales and Marketing at Gulph Creek Hotels
Gulph Creek Hotels, a Pennsylvania-based hotel management and ownership group, has named Ronald Balle as Vice President of Sales and Marketing. In his new role, Mr. Balle, who rejoins the company, will work closely with on-property and corporate sales and marketing teams to develop market strategies, synergies across regions, and act as a resource to help assist hotels achieve continued success. Additionally, he will provide guidance and direction for company sales strategies as the company continues to expand into full-service hotels and outside their Mid Atlantic geographic base.
Ronald started his hospitality career in 1993. His field of expertise is hotel sales, primarily with full-service brands in the Mid-Atlantic region. He is known for his ability to turn around struggling properties to achieve increased revenues and profitability. In addition to hotel sales, he is also skilled in revenue management and is in the process of completing his Certified Revenue Management Executive certification. Ronald holds a BA in English from the University at Albany.
In addition to his role with Gulph Creek, Ron is also currently the Vice President of Sales and Marketing for Scholar Hotel Group.