Michael Jacques has been appointed as Head of Business Development at Smart Hotel Rate

Hotel analytics technology solution Smart Hotel Rate today announced the addition of travel executive Michael Jacques to lead business development. Jacques comes to the tech start-up with over 35 years of experience across all aspects of the travel industry, as well as connections to industry influencers across the globe. Smart Hotel Rate employs proprietary algorithms and APIs to enable TMCs, corporations and hotels to access a single set of data - resulting in unrivaled accuracy, transparency and trust throughout the end-to-end management of hotel programs. Powerful analytics and easy-to-use dashboards quickly deliver visibility, insights and a level of confidence that are impossible to achieve otherwise.