Bryan Bass has been promoted to Chief Marketing Officer (CMO) at Carver Road Hospitality
As it continues to expand its presence and generate new partnerships beyond its Las Vegas roots, Carver Road Hospitality has elevated veteran industry leader Bryan Bass to the position of Chief Marketing Officer, a role in which he will lead all marketing and branding efforts for the company and its growing portfolio of top-tier hospitality concepts. Bass had served as Carver Road's Vice President of Hospitality Marketing since its inception in 2020, and, among other successes, he has played an integral role in the development and launch of the company's debut concept, Carversteak, at Resorts World Las Vegas, as well as the recently-opened Flanker Kitchen + Sporting Club in Salt Lake City.
Throughout his 20-plus years in the hospitality and marketing industries, Bass has served in executive leadership roles for Las Vegas-based MGM Resorts International and Wynn Resorts, as well as the $3 billion Okada Manilia integrated resort in the Entertainment City corridor in the heart of Manila, Philippines. He also served for nearly six years as managing partner of boutique consulting firm Bass Management Consultants, a role in which he worked with clients such as The Cosmopolitan of Las Vegas, The ONE Group, and Hakkasan Group.
Bass's appointment to Chief Marketing Officer also comes on the heels of Carver Road's partnership with pioneering hotelier Jason Pomeranc to cement the company's first food and beverage foray in New York City's Hell's Kitchen neighborhood at the David Rockwell-designed Civilian Hotel on West 48th Street. Carver Road will conceive, operate, and market the hotel's ground floor Rosevale Restaurant and the second-floor Rosevale Cocktail Room, set to debut in spring 2022, as well as a rooftop bar.
Bass holds a certification from the esteemed Master Court of Sommeliers, and he has served as an adjunct professor for his alma mater, the University of Nevada, Las Vegas.
Bryan Bass is an alumnus of University of Nevada, Las Vegas (UNLV) – Class of 2001.